Client

Terra Classic

Terra Classic

Industry

Cryptocurrency / Blockchain

Cryptocurrency / Blockchain

Challenge

Improving the image and digital presence of what was once one of the largest and most popular blockchains in the world but suffered the biggest fall in the history of this market.

Challenge

Improving the image and digital presence of what was once one of the largest and most popular blockchains in the world but suffered the biggest fall in the history of this market.

Terra Classic - Blockchain so decentralized, it’s out of this world.

Blockchain branding solutions
Blockchain branding solutions
Blockchain branding solutions

Design that fuels the world’s largest community-led revival project in crypto history.

Decentralized finance is what made Terra thrive pre-May 2022 (LUNA, UST, the market module, Anchor, Mirror). While a full USTC repeg is not currently feasible (≈$5–6B bad debt), Terra Classic is rebuilding the other pillars: - New stablecoin: USTD (fully backed, yield-bearing). - Anchor successor: Juris Protocol (testnet) — www.jurisprotocol.com. - Mirror successor: Selenium Protocol (live on mainnet) — https://selenium.finance/dashboard. - Market Module 2.0: in Terra Classic testnet (without the prior risky minting mechanic). Together, these restore utility, liquidity, and blockspace demand—the preconditions for a healthier LUNC economy. CHALLENGE Studio plays vital part in the process.

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Large Project Gallery Image #1
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Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
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Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
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We have worked with Terra Classic community to deliver unprecedented and unconventional visual identification.

The created key visual is a basic tool necessary for further marketing work. On the eve of the upcoming bull market and due to TFL’s (origianl creators Of LUNC) legal problems, it was crucial to prepare unique LUNC image and marketing tools, which will allow for effective digital marketing and at the same time will indisputably disconnect LUNC from TFL, at least in visual terms.

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The image featured in the carousel #1
The image featured in the carousel #1
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Project Gallery Image for 50% width of the screen #1
The image featured in the carousel #2
Project Gallery Image for 50% width of the screen #1
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The image featured in the carousel #3
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